6th - 7th November 2018 | United Kingdom

Mark Stern

Head of Business Intelligence
Gala Coral Group

4:15 PM Case Study Interview Two: The Role Of Customer Analytics In Managing And Supporting A Multiple Channel Presence

  • Assessing how to effectively use customer analytics to manage multiple communication channels, control product information and align consumer touch points
  • Drawing key information from analytics processes to capture customers’ attention and achieve a more focused marketing strategy
  • Translating results into cross-selling opportunities
  • How can analytics enable you to strengthen the customer experience?

Check out the incredible speaker line-up to see who will be joining Mark.

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